Fueling Growth with Machine Learning and Predictive Analytics

first_img Epsilon delivering the right messages to the right person at the right time with predictive analyticsLearn how Epsilon utlilizes Dell EMC’s Poweredge Servers to support multiple workloads, and give their customers the most optimized messages. Visit DellEMC.com/Servers for more information. Video Player is loading.Play VideoPauseMuteCurrent Time 0:00/Duration 1:37Loaded: 10.27%0:00Stream Type LIVESeek to live, currently playing liveLIVERemaining Time -1:37 Playback Rate1xChaptersChaptersDescriptionsdescriptions off, selectedCaptionscaptions settings, opens captions settings dialogcaptions off, selectedAudio Tracken (Main), selectedFullscreenThis is a modal window.Beginning of dialog window. Escape will cancel and close the window.TextColorWhiteBlackRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentBackgroundColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentTransparentWindowColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyTransparentSemi-TransparentOpaqueFont Size50%75%100%125%150%175%200%300%400%Text Edge StyleNoneRaisedDepressedUniformDropshadowFont FamilyProportional Sans-SerifMonospace Sans-SerifProportional SerifMonospace SerifCasualScriptSmall CapsReset restore all settings to the default valuesDoneClose Modal DialogEnd of dialog window.Close Modal DialogThis is a modal window. This modal can be closed by pressing the Escape key or activating the close button.This is a modal window.RestartShare Drawing on the power of machine learning, predictive analytics and the Apache Hadoop platform, Epsilon helps some of the world’s top brands get the right message to the right person at the right time.Although you probably don’t realize it when you are interacting with some of the world’s most admired brands, their communications are often coming to you through a company called Epsilon.As a Dell EMC case study explains, Epsilon is the digital powerhouse behind the marketing and loyalty programs of many Fortune 500 companies,  including American Express, FedEx and Walgreens, to name just a few. Epsilon works with 15 of the top 20 global brands and 8 of the top 10 Fortune 500 companies.[1] If you stay at Marriott hotels, eat at Cracker Barrel restaurants or buy your office supplies at Staples, you may have interacted with Epsilon.In the course of its work, this global firm uses thousands of data points to customize individual messages for recipients, delivering content that gets maximum results. Everything Epsilon does is centered around data and the quest to get the right message to the right person at the right time. To accomplish this mission, Epsilon makes use of a wide range of technologies and solutions for artificial intelligence, machine learning and predictive analytics that are incorporated in the company’s Agility Harmony™ multichannel messaging platform, which runs on Dell EMC PowerEdge R740xd servers.Agility Harmony uses workloads such as Hadoop to apply AI and machine learning to its marketing processes and securely deliver personalized content. With this agile platform, Epsilon’s employees can adjust messages in real-time based on a user’s preferences or history; quickly changing images or copy to personalize an email or text message. This level of customization leads to better engagement, better conversions and ultimately better results.Now let’s consider the scale at which Epsilon operates. It’s mind-boggling: Epsilon processes billions of personalized email messages each week, drawing on the power of AI, big data and a Hadoop data processing environment.And of course, the world is taking note of this amazing company. Epsilon was recently named a Leader in the July 2019 report “The Forrester Wave™: Loyalty Service Providers, Q3 2019” by Forrester Research, Inc. This recognition is in addition to Epsilon being named a Leader in “The Forrester Wave™: Loyalty Technology Platforms, Q2 2019” for the company’s Agility Loyalty® solution. Only Epsilon is a leader in both evaluations.[2]To learn moreFor a closer look at how Epsilon gets the message out, read the Dell EMC case study Global Marketing Company Fuels Growth with AI.To learn more about the power of predictive analytics and AI, read the new Dell EMC eBook exploring these topics.For a look at innovative solutions for powering your AI applications, explore the growing portfolio of AI solutions at dellemc.com/ai.Join the conversation on Twitter @DellEMCServers.Endnotes:1. Epsilon, “Some of the Savvy Marketers that Rely on Us,” accessed August 25, 2019.2. Epsilon news release, “Epsilon Named a Leader for Loyalty Services; Only Provider Also Recognized as a Leader in Loyalty Technology by Independent Research Firm,” July 15, 2019.last_img read more

Kiffin needs to take chances downfield

first_imgThe 2000s were an exciting time for USC football.An unsuspecting fan wandering into the Coliseum on any given Saturday could be blindsided by the electrifying offensive play of the Trojans. Points came a dime-a-dozen, yardage climbed to astronomical heights and sensational plays unfolded from the most basic formations.Learning the ropes · Freshman wide receiver Marqise Lee, who has reeled in seven receptions for 66 yards in his first two games, is a young talent who can help junior quarterback Matt Barkley stretch the field vertically. – Chris Pham | Daily TrojanUSC seemed to be able to score touchdowns in a matter of minutes, stretching the field until the defense was rendered useless. It was not rare to see receiver Damian Williams running a 40-yard post route every third series, or Dwayne Jarrett using his speed to outpace single-coverage straight down the field. USC had offensive talent, and it wasn’t afraid to push its limits.If that fan were to walk into the Coliseum today, chances are he or she would be significantly less impressed.Sure, some extremely talented players have come and gone, many of whom are now enshrined in Heritage Hall (and don’t forget Reggie Bush, either). But their departure is not the reason today’s Trojans lack that same offensive explosion — USC has all but exchanged those pieces with adequate replacements.Junior quarterback Matt Barkley was the highest ranked quarterback coming out of high school, and has been surrounded by blue-chip wide receivers and running backs since he first stepped onto the field. Almost every offensive starter has shown shades of brilliance at one point or another, testaments to their unparalleled abilities.So what are the current Trojans missing?A simple backing of confidence from their head coach.After two consecutive second-half flops in which the offense traded the deep pass for a bubble screen, it has become glaringly obvious that USC coach Lane Kiffin doesn’t fully trust his players — or himself — to stretch out the field as the game drags on.Just one look at the Trojans’ second-half drives this season and the issue presents itself: four consecutive drives of four plays or less, amounting to 31 total yards, against Utah to end the game. Against Minnesota, USC still had to punt three consecutive times to end the game while only running 20 cumulative plays in the second half.Meanwhile, during both of these situations, the Trojans’ opponent scored to bring the game within a field goal.That hardly seems like a good way to seal a victory late.If this were last season, with Kiffin at the helm of USC for the first time and a 15-33 career record in college and the pros to show for his few years of experience, it would make sense to be conservative. And he certainly was last year, in his play calling and in his handling of the sanctions to the media and to fans. He didn’t want to stick out, but rather, he wanted to go about business as usual at a time when it was anything but.But it is no longer that time. One glance at USC’s offense and it is easy to see talent all over the field.The Trojans have a Heisman-caliber quarterback throwing to one of the best receiving corps in the nation, and have backed their talents with significant growth in maturity, focus and preparation.So what is the holdup? With advantages this apparent, USC needs to once again start doing what brought it so much success in the recent past — airing it out.That might be dumbing it down, but the situation really is a simple one. Exploiting the Trojans’ size, speed and physical advantage downfield will pay dividends over the course of the game.And if Kiffin wants to continue to steadily work USC’s backfield in the mix, spreading the opponent’s secondary will only help USC’s running game by unclogging the box.The Trojans are executing their game plan better than expected for the start of their season. The only problem is the game plan itself hasn’t held up for all four quarters.Kiffin has put together a team that has the potential to get the program back to where it was last decade.But in order to take the next step toward success, he will first have to shed the uncertainty preventing the Trojans from continuing to light up the scoreboard. “One-Two Punch” runs Tuesdays. To comment on this article, visit dailytrojan.com or email James at [email protected]last_img read more

Carndonagh actors bring hit musical Oklahoma! back to the stage

first_imgCarndonagh Musical Society are taking to the stage again in the Colgan Hall, with their 2018 production, Oklahoma! running from 21st-25th March. Part charming love story, part stirring retelling of American history, and many parts beloved songs and stunning dance, Oklahoma!was the first collaboration by the legendary team of composer Richard Rodgers and librettist Oscar Hammerstein II. The production was a milestone in the development of American musical theatre for its fusion of song, story and dance.  The musical is based on Lynn Riggs’ 1931 play, Green Grow the Lilacs, and features much-loved songs like ‘Oh, what a beautiful morning’, ‘I’m just a girl who can’t say no!’ and ‘People will say we’re in love’. Set in Western Indian Territory just after the turn of the 20th Century, the spirited rivalry between the local farmers and cowboys provides the backdrop for the love story of farm girl Laurey Williams (Annah Lafferty) and her courtship by two rival suitors, cowboy Curly McLain (Shane Devlin) and the sinister and frightening farmhand Jud Fry (Shaun Tully). There’s a box social coming up, and Curly asks Laurey if she’ll be his date. Trouble is, Laurey thinks he’s waited too long, and in a fit of pique accepts an offer from the boorish Jud instead. Meanwhile, Laurey’s friend Ado Annie (Stella Farren) is also torn between two men: a cowboy named Will Parker (Kevin Doherty Glack) and a foreign peddler, Ali Hakim (Paul McElhinney). Both women struggle to know their own hearts before it’s too late. The young folks are guided through this turbulent journey by Laurey’s Aunt Eller (Karen McLaughlin) and Ado Annie’s father Andrew Carnes (John McLachlan) Annah Lafferty as LaureyKevin Doherty as WillShane Devlin as CurlyStella Farren as Ado AnnieThese talented local actors are supported by an all-singing, all-dancing chorus, from all over Inishowen, who have been working since January on their sharp-shooting, line-dancing and burlesque skills, as well as revelling in the superb choruses, ‘The Farmer and the Cowman’ and ‘Oklahoma’. It is almost 30 years since Oklahoma was last staged in the Colgan Hall, and CMS is delighted that some of the cast from that original production will be taking to the stage again in March. This year’s production is directed by Danielle Kelly, no stranger to the Colgan Hall stage herself, with choreography by Marian Hennigan and musical direction by Helen Haughey. Tickets go on sale in Doherty’s Newsagents (Fintans), The Diamond, Carndonagh, from Monday March 5th. Adults €12, children €6. The show runs nightly from Wednesday 21st March to Sunday 25th March, in the Colgan Hall, Carndonagh. Doors open at 6.45, and the curtain goes up at 7.30 sharp. For further information, see Carndonagh Musical Society on Facebook, or contact [email protected] actors bring hit musical Oklahoma! back to the stage was last modified: March 19th, 2018 by Rachel McLaughlinShare this:Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Pocket (Opens in new window)Click to share on Telegram (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to share on Skype (Opens in new window)Click to print (Opens in new window) Tags:Carndonagh Musical SocietyColgan HalleventsInishowenmusicaloklahomatheatreWhat’s on?last_img read more